What's in a Name?

February 19, 2012

Well, we have big news: Belle Terre is changing its name. Why, you ask?  The short version of several months of discussion and research is that there is another bath & beauty company out there who owns a trademark for the name Belle Terre.  This trademark was set up long before our little soap company came into our lives.  This is not a change we came to easily, but we feel it is the right decision and one that will protect us in the long term. Over the next few months we will be slowly transitioning from Belle Terre to our new name.  We are now Whispering Willow.  The look, feel, and quality of our product remains the same.  We will retain our tree (which we certainly couldn't live without!) and are planning a seamless transition. To stay up to date, please follow us on our new facebook and twitter pages below.  A new web site and blog is forthcoming. Whispering Willow on Facebook: www.facebook.com/whisperingwillowco Whispering Willow on Twitter:  www.twitter.com/willowsoap As always, we appreciate your support and are planning exciting things in 2012 as Whispering Willow.


5 Responses

Barb C.
Barb C.

July 04, 2015

Congrats! Here is to a seamless transition!

Julia
Julia

July 04, 2015

Thanks so much Rachael!

Rachael TreeTalker
Rachael TreeTalker

July 04, 2015

Hello! I just wanted to tell you that I can’t wait to get some of your stuff! I saw your stuff on etsy and fell in love, THEN I saw you were in North Carolina.. my favorite place in the whole world! I love the name Whispering Willow… and I think it will do great! Anyways.. I just thought you should know, you’ve got a new fan! If you are ever interested in advertisements or anything I do advertisements on my blog, and I would love to have you guys for free!

Addy DelaMorte
Addy DelaMorte

July 04, 2015

That kind of whomps, but I love the new name!

Julia
Julia

July 04, 2015

Thanks Barb! :)

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